5 THIS SCHEDULE CONTAINS SUMMARY FINANCIAL INFORMATION EXTRACTED FROM VALUEVISION INTERNATIONAL, INC.'S CONSOLIDATED BALANCE SHEET AS OF OCTOBER 31, 1997 AND CONSOLIDATED STATEMENT OF OPERATIONS FOR THE NINE-MONTH PERIOD ENDED OCTOBER 31, 1997 AND IS QUALIFIED IN ITS ENTIRETY BY REFERENCE TO SUCH CONSOLIDATED FINANCIAL STATEMENTS AS FILED ON FORM 10-Q. 9-MOS JAN-31-1998 FEB-01-1997 OCT-31-1997 18,189,366 27,529,673 11,713,784 0 27,286,121 101,010,823 21,851,045 0 173,327,364 39,556,077 0 0 0 280,358 132,404,436 173,327,364 157,887,155 157,887,155 89,542,591 167,404,080 0 0 0 30,461,861 11,830,340 18,631,521 0 0 0 18,631,521 .58 .58 ACCOUNTS RECEIVABLE REPRESENTS AMOUNTS NET OF ALLOWANCE FOR DOUBTFUL ACCOUNTS. PROPERTY AND EQUIPMENT REPRESENTS AMOUNTS NET OF ACCUMULATED DEPRECIATION.